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Combining essential pedometer features with advanced functionality and modern styling, the lightweight and tiny Oregon Marathon Walker takes the 10,000 steps a day challenge to a whole new level.
The Oregon Marathon Walker uses a 3D axis accelerometer, similar to the technology used in the iPod touch and iPhone, to count steps as opposed to a pendulum ensuring extremely reliable recordings no matter what position the pedometer is in.
You can carry the Oregon Marathon Walker in a bag, pop it in your pocket or wear it around your neck using the adjustable lanyard and, because the Oregon Marathon Walker is so small and light, you won’t even know it is there.
In addition to accurately counting every step you take, the Oregon Marathon Walker records the distance you have covered in both metric and imperial measurements and calculates how many calories you have burned.
Featuring four modes of operation and a user-friendly interface, the Oregon Marathon Walker is a great walking buddy and even provides unique animated feedback helping encourage you to exercise more. Achieve your targets and the Oregon Marathon Walker will congratulate you before inspiring you to take on a new challenge and, if you are struggling for motivation, the Oregon Marathon Walker will give you a timely nudge in the right direction.
The Oregon Marathon Walker’s ta rget mode feature allows you to choose from three target distances and enter your desired target time. The Oregon Marathon Walker will then record how many steps you have taken and how long you have been walking for as well as displaying the number of steps, and time, remaining while the built-in memory allows you to recall the previous day’s walking data and view the total accumulated number of steps taken, distance covered and calories burned.
The average person walks between 3,000 and 4,000 steps per day so increasing this to 10,000 may seem like a daunting prospect. However, there are many ways in which you can increase the number of steps you take as part of your daily routine.
The Oregon Marathon Walker is ultra convenient and can be used every time you leave the house to help you achieve your 10,000 steps a day target, burn calories, lose weight and stay healthy.
Product Features
SRP: £34.99 (inc. VAT)
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For additional Oregon Scientific product information: www.assist.co.uk/brands/oregonscientific
The Media Division will be unveiling many innovative new media strategies across a wide variety of communication platforms over the next few weeks. You can keep up to pace with the development by visiting our press room: www.assist.co.uk/press-room
The Oregon Anywear is an ultra slim, stylish and seriously lightweight pedometer that fuses attractive design with advanced technology, enabling you to effortlessly record every step you take.
The Oregon Anywear exhibits the very latest advancements in technology by adopting a 3D axis accelerometer, similar to those found in the iPod touch and iPhone, while other pedometers only use a two-dimensional accelerometer. This cutting -edge technology means that the Oregon Anywear gives extremely accurate readings irrespective of your walking style, pace and direction
You can slip the Oregon Anywear into your pocket, pop it in your bag or wear it around your neck using the adjustable lanyard. Wherever you choose to wear your Oregon Anywear pedometer you can be sure of accurate performance.
Unlike many other pedometers that only track the distance you have covered in kilometres, the Oregon Anywear also displays this information in miles whilst the builtin calorie calculator is an extremely useful weight management tool.
Many leading health organisations, including the NHS and the British Heart Foundation, actively promote the benefits of walking 10,000 steps a day and a pedometer is an excellent motivational tool to help you reach your 10,000 steps goal.
You can also use your Oregon Anywear pedometer to set weekly, as well as daily, targets thanks to its memory feature that stores up to 7 days worth of walking and calorie data.
The Oregon Anywear is an attractive, low-key and precise pedometer that can motivate you to get active and improve your health and wellbeing.
Key Features
SRP: £29.99 (inc. VAT)
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For additional Oregon Scientific product information: www.assist.co.uk/brands/oregonscientific
The Media Division will be unveiling many innovative new media strategies across a wide variety of communication platforms over the next few weeks. You can keep up to pace with the development by visiting our press room: www.assist.co.uk/press-room
Blood pressure is one of those things we’ve all heard about but few actually know what it is – and why having a high reading is detrimental to health.
An acceptable healthy, normal blood pressure reading is 120/80, while a high blood pressure reading is generally regarded as anything over 140/90 (also known as hypertension).
Although recording a high blood pressure reading poses no immediate health risk, the long-term effects can be serious, particularly with regards to coronary heart disease or risk of strokes.
Having a reliable, portable and user-friendly device to tell you exactly what your blood pressure is is vital – especially one that can communicate the results to you.
The Oregon BPW810 does exactly that: it’s talking feature removes the guesswork from interpreting blood pressure measurements.
Taking regular blood pressure readings using Oregon Scientific’s BWP80 digital monitor not only enables you to check your heart health but also the effects of regular exercise on your overall well being.
The Oregon BPW810 is one of a select group of wrist blood pressure monitors which carries 3 clinical validations from the British Hypertension Society, the European Society of Hypertension and the USA Association for the Advancement of Medical Instrumentation.
And with its ‘talking’ readout, it’s particularly useful for the blind or visually impaired for whom reading small, digital readouts is either impossible or extremely difficult.
But what is blood pressure and why should measuring it be important? Blood is carried from the heart around your body in vessels called arteries. Your blood pressure is the force of the blood pushing against the walls of these arteries. Every time the heart beats (roughly 60-70 times a minute, although for elite athletes this figure can be as low as 30), it pumps out blood into the arteries.
Your blood pressure is at its highest as the heart beats, pumping the blood around the body: this is called the Systolic pressure. When the heart is at rest, between beats, your blood pressure falls: this is known as the Diastolic pressure.
Blood pressure fluctuates during the day. It is at its lowest when you sleep and rises when you get up. It can also rise when you are excited, nervous, anxious or active. For most of the day, your blood pressure stays pretty much the same particularly when you are sitting or standing still.
Anything that lowers blood pressure in turn reduces the workload of the heart. Research indicates that regular exercise will contribute to the lowering of blood pressure. In addition studies show that regular activity helps to maintain the elasticity of the blood vessels as one goes through the stages of the aging process.
In fact, regular physical activity teaches the body to effectively distribute blood to the working muscles throughout the period of exercise encouraging blood flow to where the body needs it. In other words, exercise is good! A study in Germany found that long-term aerobic exercise controls high blood pressure as effectively as anti-hypertensive drugs.
With regular activity there will be an adaptation that increases the blood flow throughout the body that enhances the performance of both the heart and skeletal system. These changes serve to lower the heart rate and blood pressure during physical activity, in turn reducing the stress placed on the body.
Having a device that can accurately determine your blood pressure – and communicate it to you effectively and easily – is vital. The Oregon BPW810 is the perfect solution.
Product Information
This product uses the Oscillometric measuring method to detect your blood pressure. Before every measurement, the unit establishes a zero pressure equivalent to the air pressure. Then it starts inflating the wrist cuff to 180mmHg or higher until it senses that it has blocked your blood in the artery. After that, the deflation process starts, during which time the unit detects pressure oscillations generated by beat-to-beat pulsatile, which is used to determine the systolic, mean and diastolic pressure, and also your pulse rate. Any motion during this period will result in an incorrect measurement. After all readings are determined and displayed on the LCD, the measurement is finished and the wrist cuff automatically deflates. The talking feature clearly announces blood pressure readings with comparison to World Health Organisation (WHO) guidelines and gives the user a summary of their results and recommendations of what action should be taken. Talking feature can be turned off.
Key Features:
SRP: £49.99 (inc VAT)
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For additional Oregon product information: www.assist.co.uk/brands/oregon-scientific
Oregon Sport & Active helpline: 0845 838 5302
Oregon Sport products are available online at www.fitnessmonitors.com and www.josmarc.com
The Oregon Data Logger is the perfect way to upgrade your existing heart rate monitor into a complete monitoring and analysis tool.
The Data Logger allows you to record your heart rate information from your chest belt and download it direct to your PC via a USB cable.The unit is compatible with any heart rate chest belt transmitting a digital or analogue signal on 5.3kHz.
Simply attach the unit to your chest strap transmitter belt or clip it to your waist, press the start button to activate: it’s that simple.
Your very own personal training diary software application (SmartSync PC software supplied) allows you to track and analyse your workout data.
Keeping pace with your training sessions has never been easier–see how quickly your fitness levels improve!
“With the Oregon Data Logger, I converted my basic heart rate monitor (a Timex Easy Trainer) into a downloadable heart rate recorder: well worth the relatively low cost of upgrading. Another smart idea from the guys at Oregon Scientific,” said Steve Raven, CEO of ASSIST.
Product Features & Specifications
Product Features
SRP: £34.99 (inc VAT)
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For additional Oregon product information: www.assist.co.uk/brands/oregon-scientific
Oregon Sport & Active helpline: 0845 838 5302
Oregon Sport products are available online at www.fitnessmonitors.com and www.josmarc.com
Josmarc.com, the specialist healthy lifestyle internet department store, is offering every customer who spends just £30 before the end of 2010 a free one day membership and health check at a Fitness First health club.
The offer entitles customers and a friend to a guest membership and five point health check at one of 170 Fitness First clubs in the United Kingdom. The professional health check will assess customer’s heart rate, flexibility, blood pressure, body fat and lung capacity whilst they can also take part in one of many group exercise classes before unwinding in a relaxing lounge.
Fitness First is the world’s largest health and fitness club group with over 1.5 million members across the globe. Fitness First health clubs use the latest cardiovascular and resistance training equipment and expert staff are on hand to support your workout sessions and answer any queries you may have.
Josmarc.com stock a wide range of consumer electronics, sporting goods and fashionable sports watches designed to complement healthy living. Combining outstanding customer service with full technical user support, Josmarc.com are committed to bringing customers innovative technology and design from some of the world’s most recognisable brands at great prices.
To take advantage of this fantastic offer customers have to simply spend £30 or more in a single transaction on Josmarc.com before the end of the year and their guest membership voucher will be dispatched with their order. This voucher can then be presented at any Fitness First health club and entitles the user and a friend to full use of non-paid for facilities for one day.
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
The Media Division will be unveiling many innovative new media strategies across a wide variety of communication platforms over the next few weeks. You can keep up to pace with the development by visiting our press room: www.assist.co.uk/press-room
A delicious nutritional energy bar with complex carbohydrates, protein and whole grain.
Athletes are hungry people. Training and racing not only places huge demands on the body, but they sap the body’s fuel. Getting something to replace those energy stores, or to fuel the body for the next session, is no easy matter, especially when some energy bars are no more than glorified cereal bars.
With whole grains, protein and fibre, the all-natural Shotz Energy Bar gives you sustained energy to keep pace with the body’s fuel needs. Whether you are out for a long cycle, run, an outdoor adventure or looking for that afternoon ‘pick-me-up’, nothing beats the moist, chewy, great-tasting Shotz Energy Bar!
The details
• Low in sugar, low in fat, high in complex carbohydrates for sustained energy
• Protein to aid training session recovery
• Great tasting, chewy and easy to eat
• Four delicious flavours
• Eat 30 - 45 minutes before activity or directly after activity
• Perfect healthy, high-energy snack for any time
Flavours
Apple Berry Blast
Choc Almond Ammo
Choc Mint Missile
Sticky Date Explosion
Typical Nutritional Info
Serving 50g
Energy 754kj
Calories 180kcal
Protein 3.0g
Fat Total 3.1g
Saturated 1.9g
Carbohydrate 33.8g
Sugar 9.6g
Fibre 3.8g
Sodium 8.6mg
Pricing
Shotz Energy Bars – SRP £1.50
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For availability, please request that readers contact www.assist.co.uk Tel: 01978 664743
For additional Shotz product information: www.assist.co.uk/brands/shotz
If you are an endurance athlete who regularly trains and competes in events more than 90 minutes in duration, then you’ll probably know that trying to fuel for long-distance events, means taking on board more than just water.
Many endurance athletes use gel packs for an energy boost during a race.
They energise you during activity with carbohydrates and electrolytes. But – and here’s the problem – not all energy gels taste the same: some of them upset the stomach; some of them are hard to swallow; and some gels taste so awful, they just simply aren’t palatable. And, if the essence of sports nutrition is portability, then shouldn’t palatability also feature pretty high on the list?
CarboSHOTZ Energy Gels, Electrolyte Tablets and Energy Bars have one unifying feature – they have all been tested and developed under extreme conditions to ensure that they are totally usable during intense activity. Studies have shown that we become highly sensitive to taste after extensive exercise. As a result, what tasted good at the beginning of exercise will, two-plus hours later, taste sickly sweet and become unpalatable.
Not with SHOTZ: its unique formula tastes better and is more effective the longer you train or compete.
When we eat even the most simple foods blood is redirected to the stomach to process, using vital time and energy. What differentiates the carboSHOTZ Energy Gel is that it is low in sugar, is gluten-free and does not contain any fructose: it is a simple formula and for good reason.
This means that SHOTZ sports nutrition can deliver the right combination of complex carbohydrate and minerals, but in a format that can be swallowed easily. Unlike other products that might taste nice but lack any real efficacy, SHOTZ nutrition products taste great and have a carefully balanced mix of carbohydrate, vitamins and electrolytes that can fuel you through the most demanding of events.
That’s why we believe SHOTZ is the most portable, palatable and effective sports nutrition range on the market.
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For availability, please request that readers contact www.assist.co.uk Tel: 01978 664743
For additional Shotz product information: www.assist.co.uk/brands/shotz
ASSIST creative resources will be holding a nutrition education and sampling day on Saturday 14th November at the Bike Factory, Chester's largest specialist bike store.
The Shotz range of sports nutrition products, which includes Carboshotz Energy Gels, Shotz Energy Bars and Shotz Electrolyte Tablets, has proven to be a big hit with the Bike Factory's customers.
The session, focusing on cyclists and triathletes, will explore how a well-structured sports nutrition programme can give you the edge over the competition and attendees will be given the opportunity to try the great tasting range of Shotz products.
The Shotz range has been developed in Australia and, like its homeland, is synonymous with sporting excellence. Extensively road-tested by athletes, Shotz is the ideal solution to your refuelling and hydration needs.
The event gets underway at 10.00 am and demonstrations will take place throughout the day.
If you are interested in holding a Shotz sampling day at your club, event or store then please contact sales@assist.co.uk to arrange your booking.
The SE102 is an entry-level heart rate watch with heart rate measurement and calories burned features. With a simple tap on the lens of this product, you can change the readouts to display relevant information.
For anyone who wants to improve at his or her chosen sport, whether that’s swimming, running, cycling or any other endurance-based event, exercising with a heart rate monitor is a must.
Now you can have that qualitative information quite literally at your fingertips with the SE102 heart rate monitor from Oregon Scientific, the world leader in cost-effective technologies for health, fitness and sports monitoring.
The SE102 has utilised the latest in technology at an affordable price to give the user a never before possible level of information available at the tap of a screen. The instant heart rate read out makes it quick to get active without much delay of signals between watch and chest strap.
The watch has a manually programmable HI/LO heart rate training zone, therefore, ensuring you stay within the zone that maximises your training. The vibration alert technology notifies the user discretely, when they have ventured out of zone, making this the ideal product for those who train in loud environments or would prefer a discreet notification of their exercise intensity.
The features of the SE102 such as tap on lens technology, vibration training zone alert and fitness index are usually found on heart rate monitors at much more expensive price points.
The chest strap is adjustable for any body size while wearing for heart rate monitoring.
In addition, the wireless radio frequency is 5 kHz analogue, which communicates with fitness equipment such as stationary bikes and treadmills.
Watch also features clock. Stopwatch includes a range of 99:59:59 hours and a stopwatch precision of 1/100th second.
Key Features:
SRP: £29.35 (inc VAT)
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For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For additional Oregon Scientific Sport & Active product information: www.assist.co.uk/brands/oregon-scientific
Having the right pedometer will help you reach that goal: with Oregon Scientific, you can choose from three excellent models that will be the perfect motivators. Almost everyone needs to get more exercise, and walking more may be the easiest way to do it.
Official exercise guidelines say adults should get at least two hours of moderate-intensity exercise a week, and walking at a pace of 3 mph — a good clip but manageable by most — counts as moderate-intensity exercise.
But knowing all this doesn’t necessarily make us walk more. If you’re in a non-walking inactivity rut, wearing a pedometer might be one of the least expensive and most effective ways to climb out of it.
Oregon Scientific’s range of pedometers is not only exceptional value for money but they can provide just the motivation users need to make walking part of their daily exercise regime.
With a range of models, Oregon Scientific has a pedometer for everyone, from the entry level PE320, which measures the distance walked, number of steps taken and features a clock with easy to read two- line LCD display, to the PE326, which features a calorie counter so you can see how many calories you can burn off with every stride.
Top of the range is PE329 which combines all the features of the other two models with an in-built panic alarm, providing users peace of mind if they’re walking on their own or in more remote areas.
Research has shown that pedometers are a good motivational tool, although maybe not by themselves. Several randomised trials show that it’s the combination of wearing a pedometer and having a goal that’s most effective. A common one is to aim for 10,000 steps a day - equivalent to about five miles, depending on the length of your stride.
In 2007, US researchers found that pedometer users walk more than 2,000 additional steps each day than nonusers, and their overall physical activity levels increase by 27 percent.
With Oregon Scientific, you can use your pedometer to set a walking goal, build fitness and improve wellbeing. A reasonable goal for most people is to increase their average step count each week by 500 per day (a quarter of a mile) until they can average 10,000 a day with ease.
Oregon Scientific PE320 Pedometer
It measures the distance walked, number of steps taken and features a clock with easy to read two-line LCD display. The PE320 also includes a clock with hour/minute display allowing the user to keep track of the time during an exercise session.
Key Features:
If all you want is a pedometer to count your steps without the hassle of set up and inputting your personal data this Oregon Scientific pedometer is the one for you.
SRP: £8.99 (inc VAT)
Oregon PE326CA Pedometer
Oregon Scientific offers a smart clam shell designed pedometer for exercisers who want more than just counting distance. The pedometer calculates calories, which is a great feature to maximize walking activity for weight management and general fitness. The user has to set stride length for accurate readings, as the pedometer has sensitive step counter for movement activity. The pedometer can easily be attached to the waist by the built in belt clip.
While walking, the pedometer display is easy to read as it folds out by pushing the top button on the protective case. The HiGlo™ is electroluminescent backlight for easy viewing of the digital 12 hour clock, calorie counter and step counter. Step counter measures 0 – 99,999 steps.
Key Features:
SRP: £10.00 (inc VAT)
Oregon Calorie Counter Scientific Pedometer with Panic Alarm
Feel safe with Oregon Panic Alarm Pedometer while exercising outdoors alone. The pedometer transmits an ear-splitting 120dB emergency signal. Additionally, it is a smart pedometer for walkers or runners who want more than just counting distance.
The pedometer calculates calories, which is a great feature to maximize activity for weight management and general fitness. The user has to set stride length for accurate readings, as the pedometer has a sensitive step counter for movement activity. The pedometer can easily be attached to the waist by the built in belt clip.
While walking, the pedometer display is easy to read, using a 2 line LCD. Clock and stopwatch are also included in the pedometer.
Key Features:
SRP: £19.99 (inc VAT)
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For more information on about this press release, please contact the media manager:
Mark Wilson
Tel: 01733 810902 or 07773 772864
media.centre@assist.co.uk
For additional Oregon Scientific Sport & Active product information: www.assist.co.uk/brands/oregon-scientific
The Oregon HR102 offers the user great features, excellent functionality and unbeatable value!
The Oregon HR102 heart rate monitor is the ideal product to monitor athletic performance gains and improvements. As a package, the Oregon HR102 is one of the best value, low cost heart rate monitors available today.
"Training zone features are seldom available on heart rate monitors in this price range, making the Oregon HR102 heart rate monitor a great value budget option for those looking for more advanced features," said Simon Bradeley, general manager of ASSIST.
The Oregon HR102 heart rate monitor is extremely user-friendly. The instant heart rate readout makes it quick and easy to activate. Simply fit the chest strap transmitter belt and press the heart rate mode button on the watch and your heart rate is displayed, with ECG accuracy.
The key strength of the Oregon HR102 as a training tool is its stopwatch and programmable upper and lower training zone limits, with out-of-zone audible and visual alerts. Heart rate training zones maximise your training effort to effectively develop aerobic fitness levels and efficiently burn calories, depending on the intensity of your workout.
Combine the Oregon WM100 Date Logger product and the Oregon HR102 becomes a complete package of heart rate monitor and heart rate recording device - a brilliant package for everyone, from beginners to elite athlete!
The chest strap heart rate transmitter belt is fully adjustable for all body sizes (male and female) as well as children. The transmitter belt is lightweight and comfortable to wear and is based on an analogue 5Khz technology, sending pulses to the watch.
The signal is compatible with most cardiovascular gym equipment, and therefore the chest strap transmitter belt can be used to display heart rate on the gym equipment console.
The Oregon HR102 heart rate monitor watch features time of day mode, a 100 hour stopwatch with precision to 1/100th second.
Product Features & Specifications
Product Features
Technical Specifications
Product Includes
SRP: £29.99 (inc VAT)
-ENDS-
For more information on about this press release, please contact the media division:
Tel: 01978 664743
media.centre@assist.co.uk
For additional Oregon Scientific Sport & Active product information: www.assist.co.uk/brands/oregon-scientific