It seems as if only yesterday we were recovering from the 2008 London Marathon Expo when along came 2009, and this year was a special event once again for ASSIST as it heralded the launch of the new Shotz Sports Nutrition products.
After the massive success of Shotz hydration and energy gels, Shotz have expanded the range to include four flavors of the new Shotz Energy Bar - Apple Berry Blast, Choc Almond Ammo, Choc Mint Missile and Sticky Date Explosion - as well as the new Shotz Orange & Vanilla hydration tablets.
ASSIST teamed up with the London Marathon Store to set up a Shotz Bar allowing runners to test the products before purchasing through the London Marathon Store. Simon Bradeley, Sales Manager from ASSIST creative resources Ltd said "It's great to be here again. These events are always brilliant opportunities to build on the growing brand awareness Shotz has in the UK. We at ASSIST always enjoy these events and they give us a fantastic opportunity to talk to consumers, share our knowledge and explain the science behind this great brand".
ASSIST supported a number of athletes running the Flora London Marathon and all were using Shotz Sports Nutrition products, helping them achieve a number of personal best’s.
During endurance events such as marathons and half marathons it is without a doubt essential to utilise nutritional science to get the best results possible, and Shotz look set to become the market leader’s offering a complete solution to sports nutrition.
Further details of the Shotz products and this great brand are available in our Shotz section.